Category: People
LAB76 - 3D Animation Studio
Allow scientist and startups access to resources to get high quality 3D animation for their scientific / innovate solutions to bridge the gap between science and society.
There is still a large gap between science and society. As we noticed during the pandemic, there is a need for more scientific communication. Society in general has no access to or does not have the time/knowledge to read scientific papers. News cannot always clearly explain complex concepts with news articles, and anyone can write explainer news articles, therefore confusing what sources can be trusted and what cannot. Only large corporations such as Pfizer have the means to hire/make good explanation videos.
With 3D Animation/Explainer Videos/Concept Renders, complex concepts can be explained visually. By allowing scientists, startups and student teams to hire a 3D animator without needing the budget to hire a large studio, they can communicate their research and new prototypes to a larger audience to educate society in an aesthetic way.